Flappers and mods rebelled against the traditional image of femininity held by the generations before them. Although their worlds were very different, their fashion and beauty ideals were remarkably similar.
Tag: mary quant
Fashion in the 1960s became progressively more casual across all genders and ages. Womenswear followed three broad trends: a continuation of the previous decade’s ladylike elegance, the youthful styles of Mary Quant and the Space Age influence, and the late 1960s “hippie” style. Menswear saw an increasing amount of color and pattern, military influence, and new fashion icons in the form of rock stars. Children’s wear saw less change, but also became more casual and bright in color and pattern.
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