Month: Last updated Aug 5, 2019 | Published on May 31, 2019

1930

1930 was a transitional year. Not yet at the height of glamour reached later in the decade, designers’ 1930 collections moved away from the flapper’s boxy shape in an attempt to define the look of the modern woman who must navigate through the Great Depression.

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1940-1949

With the first half of the 1940s dominated by World War II, fashion stalled. Both men and women were often seen in their uniforms during the war and if they were not, their clothes were dictated by rationing and Utility clothing. After the war, Christian Dior launched the New Look in Paris, returning women’s fashion to an overtly feminine silhouette, while men, women, and children’s clothing all began to lean towards the sporty, casual American Look.

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